LoveShackFancy
LoveShackFancy is a clothing brand established in 2013 by former fashion editor Rebecca Cohen (daughter of Nancy Hessel Weber, former creative director of Seventeen magazine). The company focuses on high end, vintage styled feminine clothing for adults and children with focuses on floral prints, pastels, and a garden party couture.
In Relation to American Girl
In March 2022, American Girl released a collaboration line with LoveShackFancy in the style of their Modern Mix and Match Sets, with multiple garden party themed items. A version of the Garden Party Dress was also made for Bitty Baby. Both have matching Dress Like Your Doll components for children. Prices on items are higher overall that most mix and match sets.
Doll's clothes also come with unique hangers and/or packaging that display the LoveShackFancy brand name.
Bitty Baby Dress
Adult Clothing
Three adult outfit components were also released tied to the collaboration; they were sold through LoveShackFancy only and are not available through American Girl.
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Ruffle Mini Skirt, $225
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Belle Dress, $385
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Capri Dress, $395
